meet jac…

The Architect of Expansion

Entrepreneurship isn’t something I stumbled into — it’s the language I was raised on. Growing up in a family of entrepreneurs, I learned early that possibility is limitless when you trust yourself enough to build it. Both of my parents ran businesses. Creating something out of nothing wasn’t just encouraged, it’s quite literally in my DNA.

But my path? It wasn’t linear. It was a series of bold decisions, strategic pivots, and a deep understanding that success isn’t found — it’s created.

My first business venture wasn’t in adulthood — it was in 2005 at the age of 15, when I taught myself graphic design and created a paid membership for custom icons on LiveJournal (IYKYK). That was my first taste of turning creativity into cash flow, and I never looked back.

I have a Bachelors in Mechanical Engineering — a world of precision, problem-solving, and structure, and also studied computer science and digital media. And yet, my heart pulled me elsewhere. From teaching middle school math, where I mastered the art of breaking down complex ideas, to traveling to 22 countries and 28 states, immersing myself in different cultures, perspectives, and ways of being. Every step shaped the way I see business today: as a dynamic, ever-evolving system where alignment and mastery must coexist.

I have built multiple businesses and have numerous streams of income — multiple Etsy shops, a balloon & event rental company, a laser cutting studio, and a photography business. Each one has been an experiment, a lesson in strategy, scaling, and the delicate balance between creativity and profitability.

And then, there was social media marketing — a field I mastered before it was even an industry. I started managing social platforms in 2014, from online coaches to Montessori toy companies, long before “content strategy” became a buzzword. I learned how to capture attention, create demand, and build influence online — skills that now form the foundation of how I help my clients scale their own brands.

By 2023, I stepped fully into coaching. My first month in business, I hit $10,000—not because of luck, but because of years spent refining my understanding of visibility, messaging, and audience psychology. But the beginning of my coaching journey was anything but aligned.

I was chasing every strategy under the sun, convinced that if I could just learn it all, master it all, and do it all, I would be “the best”. And while I was making money, I was also burnt out, exhausted, and completely disconnected from myself. I was caught in the disgusting vortex of business coaches spewing manipulative tactics disguised as “self led leadership” and “pain-point marketing” which was really just being a bitch to try and sound authoritative.

I spent months hustling harder, launching more, doing more masterclasses, chasing “the right way” to sound, look, and sell. My phone was filled with screenshots of “successful” coaches I was trying to mimic. Until finally, I found a mentor who pulled me out of the trenches.

I was drowning in noise, trying to prove myself, trying to get more clients, trying to keep up. It wasn’t until I burned it all down — closed my membership, my coaching, and let go of all my clients — that I finally saw clearly.

The smoke cleared. The exhaustion lifted. And I re-centered into what I had always known: I never needed to follow someone else’s version of success. I had everything I needed inside of me all along.

Beyond business, I am a wife to a Marine Corps combat veteran and Purple Heart recipient. I’m also a mom of two, which means I don’t just teach aligned business — I live it. Scaling wealth and impact while honoring life, family, and freedom is the foundation of everything I do.

I believe in building businesses that align with your vision, not ones that trap you in endless hustle. In expansion without exhaustion. In wealth that flows from identity — not strategy alone.

If you’re ready to create a business that moves as powerfully as you do, you’re in the right place.